Some might say that content is dead. Whilst it’s true that we’re experiencing a ‘content shock’ in which the volume of content per person online is growing each day, that doesn’t mean content isn’t useful – it just means businesses today have to up their game. To actually win through content marketing in today’s climate, and climb the ranks of SEO, it simply isn’t enough to produce short articles on topics that have been covered thousands of times. Instead, there’s more need than ever for high quality in content writing: it needs to add value to its audience and be of a higher standard than all the other content out there on the topic. You may find a solution in outsourcing your content marketing.